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 Folgers and the National Breast Cancer Foundation, Inc.
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Wake Up to Breast Health |
Send friends and family a wake-up call to raise awareness.
 Spread the Word
Add the Pink Can badge to your blog or website.
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Wakin’ up with Folgers® takes on a whole new meaning in the month of October.
In honor of Breast Cancer Awareness Month, Folgers is partnering with the National Breast Cancer Foundation, Inc.® to support breast cancer research, prevention, and education for underserved women.
To help raise awareness, Folgers has created a “wake-up call” that you can send to friends and family to remind them about breast health. Additionally, Folgers is offering a limited-edition Pink Canister, available throughout October in grocery and convenience stores nationwide.
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Breast Cancer Statistics
Tips for Good Breast Health
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- Every two minutes, a woman is diagnosed with breast cancer.
- Breast cancer is the most common cancer among American women, except for skin cancers.
- For approximately every 100 women diagnosed, one man also will be diagnosed with breast cancer.
- It is estimated that in 2008 about 182,460 new cases of invasive breast cancer will be diagnosed among women in the United States.
- The rate of breast cancer deaths has steadily declined in women since 1990, with larger decreases in women younger than 50 (3.3 percent per year) than in women 50 and older (2.0 percent per year). These decreases are due to a combination of earlier detection and improved treatment.
- Seventy percent of all breast cancers are first detected by breast self-exams.
- Mammography can detect breast cancer up to two years before a cancer is large enough to be palpable.
- On average, mammography will detect about 80 to 90 percent of breast cancers in women without symptoms.
- Breast cancer that is detected and treated early has a five-year survival rate greater than 96 percent.
Source: 2007 American Cancer Society®; National Cancer Institute, Centers for Disease Control and Prevention's January 26 Morbidity and Mortality Weekly Report
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- Physical activity, a healthy diet, and a healthy weight can help reduce the risk of getting breast cancer.
- All women age 40 and older should get an annual mammogram and an annual clinical breast exam.
- Women age 20 to 39 should have a clinical breast exam at least every three years.
- From age 20, women who choose to do a breast self-exam should receive instruction and have their technique reviewed at the time of their periodic health examination.
- Women at increased risk (e.g., family history, genetic tendency, past breast cancer) should talk with their doctors about the benefits and limitations of starting mammography screening earlier, having additional tests (i.e., breast ultrasound and MRI), or having more frequent exams.
Source: American Cancer Society
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